The Togolese government have launched a promotional campaign to drive the adoption of .TG ccTLD among business segments in the country. With this move, the Government of Togo seeks to increase the visibility of Togolese companies across local, national and global levels by providing free .TG domains to businesses in the region.
According to the Govt. of Togo, businesses in the country have grown by leaps and bounds and it is of utmost importance that the ministry takes initiative to boost their presence. They also claim that these Togolese businesses are now looking at different market segments to further their expansion and online seems to be the best point of entry.
To help these businesses reach customers across the local, national and global level, the ministry in charge of Togo’s digital economy saw an opportunity in announcing a promotional campaign that will provide visibility to these businesses. With this campaign, the .TG ccTLD will be offered, for free, to the first 1,000 companies to formalize themselves during the promotion period.
As per the promo campaign, says the Govt. of Togo, businesses will also get an email address and a website along with the .TG ccTLD. They claim that this initiative is also supported by the Ministry of Trade and Promotion of the private sector, the Chamber of Commerce and Industry and a number of government agencies in the country.
The Govt. of Togo is of the firm opinion that with this campaign, the .TG ccTLD and related tools will also foster companies’ credibility by boosting the trust of internet users. Industry experts claim that this move is most likely to follow the trend of Portugal’s .PT ccTLD that experienced a huge boost after their government took initiative to promote it.