IT service provider Rackspace has launched managed co-location services in a bid to allow customers to deploy hardware inside Rackspace’s data centers. With this launch, Rackspace seeks to offer enterprises an alternative route to cloud computing, bridging the gap between managed hosting and cloud.
Rackspace say that enterprises have a vested interest in co-location services since they can reap the same benefits of a data center without incurring extra costs. They say that enterprises don’t need to build their own data centers but only have to ‘lift’ and ‘shift’ their on-premise applications to the co-location.
By launching their managed co-location service, Rackspace believe that they will allow enterprises to save huge costs and provide them with high power, bandwidth and security. They claim that this co-location service will offer enterprises with advantages such as allowing them to scale their apps to public clouds, private clouds, managed hosting environments and third-party data centers.
Speaking about the launch, Michael Levy, Director of co-location product at Rackspace, commented:
Over the past few years, we’ve seen growing demand from our customers in deploying their own gear within our data centers and avoiding the costs of being in the data center business themselves.
As we see more customers in the market looking to get started on their digital transformation journey, we knew the time was right to provide a launching pad for these initiatives, and colocation is a natural first step for businesses that have already made hardware investments.