American broadcast and telecommunication giant Comcast has announced that they have selected AWS for their public cloud infrastructure services keeping scale, reliability, functionality and breadth of cloud needs in mind. They further added that with this deal, they will be able to build applications faster and transfer their material workloads to AWS cloud.
Comcast say that at present, they are using AWS cloud for two of their SBUs namely, Comcast Cable and NBCUniversal. They also added that by leveraging AWS cloud for these SBUs, Comcast have been able to quickly tap revenue generating initiatives in the competitive entertainment industry.
According to Jan Hofmeyr, Chief Network and Operations Officer and Senior Vice President at Comcast Cable, choosing AWS was like strengthening their existing business ties with the company. Emphasizing this, he said:
We have deepened our strategic relationship with AWS, making the industry’s leading cloud our preferred public cloud provider. Over the years, we have leveraged the breadth and depth of AWS’s services, including compute, storage, and analytics. In that process, we’ve found AWS to be extremely customer focused.
AWS say that the never-ending demands of customers have kept the entertainment and media industry constantly on its toes. They further added that these dynamics have made it imperative for industry bigwigs like Comcast to seek agile cloud-native solutions. Explaining this, Mike Clayville, Vice President, Worldwide Commercial Sales at AWS said:
For industry leaders like Comcast Cable, the quest to anticipate and exceed consumers’ media and entertainment needs is never-ending.
In order to do that, they wanted solutions that were agile, flexible and ready for what’s next. Together, AWS and Comcast Cable collaborated to enable them to confidently move core business workloads, build new applications with ease, and gain the agility they required by using AWS.